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Material specifications

• Online Advertising

Native advertising

’Meet the Experts’ digital publication

Pre-roll

Congress event

Print advertising in magazine

Advertising policy

Support



Online Advertising 

• Webbanner: 320x320px – GIF, JPEG, or PNG. 

Sweden only Webbanner: 980×250 – GIF, JPEG, or PNG. 

• Newsletterbanner: 600x250px. – GIF, JPEG, or PNG. 

• Send a link or PDF with SPC, to which the ad will link.

• Company logo: High resolution, SVG-fil preferred. 

NB. We reuse ad material until new material is received. 


Native advertising 

See example

Article: Max. 5,000 characters incl. the gap. File in Word format. 

Visual: 1000x500px  

1-3 Figures/tables: 300 PPI, SVG preferred, alternative JPEG, or PNG.  

It is the advertiser’s responsibility to comply with the rules and regulations. 


’Meet the Experts’ digital publications 

• Digital advertisement 1/1 p., format 800 x 800 px. File format: JPEG or PNG. 

• Digital advertisement 2 x 1/1 p., format 2 files each 800 x 800px. -JPEG or PNG. 

• Remember to send the link/URL or a PDF with mandatory text to which the digital advertisement must link. 


Pre-roll

HER SKAL STÅ NOGET

• Company logo: High resolution, SVG-fil preferred. 


Congress event

HER SKAL STÅ NOGET

• Company logo: High resolution, SVG-fil preferred. 


• Full page magazine ad: Format 210 x 297 + 5 mm bleed and cut marks + up to full page SPC (same specifications)
Please remember to share a link too as the magazine will be transformed into a digital version too. 


Upload your material


Advertising policy 

BestPractice Nordic accepts advertising from third parties (“Advertisers”), which may include banners, badges, contextual advertising, and content created or provided by an Advertiser. Collectively, these are referred to as “Advertisements” or “Advertising.” Advertisers have no influence on content.  

In addition, as used in this policy, the terms “Advertising” and “Advertisements” include third-party banners, modules, links, microsites, native advertisements, and other content provided by or on behalf of Advertisers. The Advertiser is responsible for the accuracy and objectivity of their Advertising. 

All Advertising on BestPractice Nordic analog and digital platforms is clearly and unambiguously identified. It is the Advertiser´s responsibility to comply with all domestic and foreign laws and regulations applicable to its Advertising within BestPractice Nordic platforms and to include all legally required legends, disclosures and statements in all Advertising material, including without limitation the current country-specific guidelines with regards to both marketing of pharmaceutical products and general regulations, ensuring that all guidelines for: Direct to Physician (DTP) and Direct to Consumer (DTC) advertising are met. BestPractice Nordic is not responsible for monitoring compliance with such laws and regulations. However, we reserve the right to review all Advertising for compliance with applicable laws and regulations, and if BestPractice Nordic becomes aware of any breach or potential breach, we may remove the Advertising from our platforms and notify the Advertiser. 

No Advertising on BestPractice Nordic platforms shall include any pixels, tags, flash containers or any other type of information collection software code (any such pixel, tag, code, or device a “Pixel”) or shall place an beacons, cookies, or other information collection devices on the browsers of users of the BestPractice Nordic platforms unless expressly approved in writing by us. 


Support

Please do not hesitate to contact us, if you have any questions: material@bpno.dk

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